Editorials

There is a particular moment that has become increasingly familiar in modern tea culture. A tea is presented. Before the first sip, we are introduced to its story. The region. The altitude. The history. The carefully chosen words that describe its character. Perhaps there are notes of wildflowers, distant forests, roasted grains, or forgotten memories.…

I have always found the phrase “detox tea” a little strange. Not because I dislike tea. Quite the opposite. Tea has been part of my daily life for years. I love the quiet ritual of choosing leaves, waiting for the water, and taking a moment to slow down. But somewhere along the way, tea became…

There is a belief in tea that we rarely question. If something costs more, it must be better. It is an understandable assumption. A rare tea from a respected region, carefully harvested and beautifully packaged, naturally creates expectations. We associate price with effort, craftsmanship, and quality. And often, that connection is justified. But not always.…

I used to think tea had to be hot. There was something about the ritual of it. Boiling water, warming the pot, watching the leaves open. A proper cup of tea seemed to require steam. Then I tried cold brew tea, and I had to admit something slightly uncomfortable. I liked it. More than I…

There is a strange contradiction in the way we talk about tea today. For centuries, tea was appreciated for its taste, its rituals, and the moments it created. Today, it is often sold as something else entirely. A solution. A promise. A shortcut. The language surrounding wellness tea has become increasingly familiar. Detox tea. Cleansing…

Hear me out: we have become far too comfortable with the phrase “caffeine-free tea.” It appears on beautiful packaging, wellness websites, and café menus with the confidence of a health guarantee. The words suggest calm evenings, better sleep, and a gentler relationship with what we drink. But there is a problem. The phrase sounds clearer…

There is a word I have become increasingly cautious of in the tea world. Premium. It appears everywhere. Premium leaves. Premium harvests. Premium collections. Premium experiences. The word sounds reassuring. It suggests care, quality, and something worth paying attention to. But after seeing it attached to almost everything, I sometimes wonder whether it has started…

I have a small habit that I never really noticed until recently. The weather changes, and somehow, so does the tea I want. On a hot afternoon, I find myself reaching for something light and floral. When rain settles over the windows, I want something darker, warmer, perhaps a little more comforting. On those rare…

There is a certain irony about tea. The more we learn about it, the easier it becomes to complicate it. A simple cup of leaves and water slowly becomes surrounded by equipment, measurements, techniques, and expectations. We begin collecting teapots, comparing brewing methods, and searching for the perfect setup. None of these things are wrong.…

I have a confession. I am slightly tired of seeing matcha everywhere. Not because I dislike matcha. In fact, I drink it quite often. But there is something amusing about watching a humble tea become the centre of every café menu, wellness conversation, and social media trend. Matcha has gone from a traditional Japanese tea…